How can I track post-collaboration performance?

In this article, we'll learn about post-collaboration metrics.

Currently, we don't offer post-collaboration metrics or insights from working with influencers.

We understand the importance of the insights to measure your campaign's success and are working to introduce this feature soon.

In the meantime, we suggest asking the creators to provide performance metrics after the collaboration, such as engagement rate, reach or impressions. Another option is to ask the creators to label the post as a "Paid partnership" on Instagram. By doing so, your brand will automatically have access to this data, giving you a better idea of how well the collaboration is performing.

We do recommend the second option, where you can ask the influencers to label the collaborations as "Paid Partnerships" as you'll easily get access to all the metrics shared by Meta.

Still have questions? 🤔 Please send us a message or email us at joe@thesocialcat.com.