What is a micro-influencer?

The definition of micro-influencers often differs from various sources. However, on Social Cat, we define micro-influencers as social media users with between 1,000 and 50,000 followers, with different engagement rates.

At Social Cat, we sometimes refer to micro-influencers as "creators."

Note: want to know why micro-influencers are better? Check out this article.

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